Goodbye, iPod: Apple stops making last model

A click-wheel video iPod, perhaps the most iconic iPod model. This one went away a long time ago, but its last living relative's days have come to an end, too.
Enlarge / A simply click-wheel movie iPod, most likely the most legendary iPod design. This 1 went absent a very long time back, but its very last living relative’s days have arrive to an end, also.

Aurich Lawson

Just one of the most popular and legendary gadget brand names in heritage is having its final breath today. Apple declared that it will no extended make the iPod contact, the past unit to carry the iPod name.

Apple suggests you are going to only be equipped to buy the $199 iPod touch from its retailers until finally the present-day stock sells out. There’s however a retail outlet site for the iPod on Apple’s web site, but it can be not quickly discoverable in the key web-site navigation, and it carries a “when provides last” marker.

The current iPod contact model isn’t really in fact all that old—it debuted in 2019—but that was just a minor refresh, and Apple hasn’t introduced a wholly new iPod design in a lot of a long time.

The iPod’s demise has been predicted for a lengthy time, but it has hung on, thanks in section to its purpose as an Apple iphone-lite for little ones and tweens. Apple’s push launch announcing the discontinuation can make the circumstance that the iPod “lives on” in other solutions like the Apple iphone and iPad. Here’s a quote attributed to Apple advertising and marketing SVP Greg Joswiak:

Songs has usually been part of our main at Apple, and bringing it to hundreds of hundreds of thousands of consumers in the way iPod did impacted more than just the new music industry—it also redefined how audio is uncovered, listened to, and shared. Right now, the spirit of iPod lives on. We’ve integrated an incredible music working experience throughout all of our goods, from the Iphone to the Apple Watch to HomePod mini, and throughout Mac, iPad, and Apple Tv. And Apple Tunes provides sector-top audio top quality with aid for spatial audio—there’s no greater way to take pleasure in, discover, and encounter audio.

The push launch goes on to record many of the solutions that customers who could be interested in the iPod could get in its place, like the Apple iphone SE.

The initial iPod was launched in 2001, and the item line incorporated many variants about the years, including the Mini, Shuffle, Nano, and extra. The product getting discontinued now, the iPod contact, was very first witnessed in 2007. It is the seventh iteration of the iPod touch, which (in contrast to prior iPods) intently resembles an Apple iphone, just with no mobile contacting operation.

The iPod was a single of the world’s very best-promoting gizmos, but the composing was on the wall when smartphones—even kinds in advance of the introduction of the iPhone—began to include things like its most essential characteristics by default.

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